Chronopost
- Service
- Co-option
- Internal mobility
Find out how Chronopost deployed Chronotalents, its internal cooptation and mobility portal, thanks to Keycoopt.
Cooptation and mobility: a successful bet for Chronopost?
With the constant expansion of its business activities and almost 2,000 new recruits every year in a variety of fields (logistics, transport, services), Chronopost needed to structure and professionalize its internal co-optation and mobility approach .
Although already familiar with the recommendation, this practice was still insufficient to achieve the targets set each year.
The company wanted to engage its employees as true ambassadors, facilitating their internal mobility while providing a framework for the recommendation reward system.
Thanks to Keycoopt System, Chronopost has digitized its co-optation program via the “Chronotalents” platform, making it a strategic and effective sourcing lever for its recruitment needs!
committed members
recommendations
recruitments carried out with Keycoopt
cost of recruiting with Keycoopt
Exploit the full potential of co-optation and internal mobility
Chronopost innovates its HR strategy with Chronotalents
Faced with an increasingly competitive job market and ever-changing recruitment needs, Chronopost has chosen to innovate its HR strategy. The “Chronotalents” platform, developed in collaboration with Keycoopt System, was born out of this dynamic.
Much more than a simple tool, this initiative is part of a drive to modernize recruitment processes while mobilizing the company’s collective intelligence. Chronopost’s aim with this initiative was to meet three major challenges:
- Develop your co-optation program on a large scale
- Involving employees in Chronopost's recruitment strategy
- Reinforce internal mobility by making job offers more visible to all employees.
Impact of Keycoopt System
Two years after the launch of its Chronotalents platform, Chronopost has made a very positive assessment.
Thanks to this portal dedicated to cooptation and internal mobility, developed with Keycoopt System, the company has considerably strengthened its HR strategy.
The results speak for themselves: whereas in 2023, only 15% of new hires would have come from internal mobility, this figure has now risen to 43%.
This remarkable progress illustrates not only the effectiveness of the tool, but also the growing commitment of employees to the mobility and recommendation dynamics.
- The result: a lively program that has been adopted, and increased team loyalty.
"77% of Chronopost employees say they are committed and over 82% of Chronopost employees recommend their company. The collaboration with Keycoopt System was therefore a natural choice."
Eva supports Chronopost in the digitization of its internal co-optation and mobility system
The launch of the Chronotalents platform in 2022 has made it possible to bring together cooptation and internal mobility within a single digitalized space, facilitating access to all recruitment opportunities for Chronopost employees.
To ensure successful adoption, the platform was customized to fit Chronopost’s culture: friendly and engaging communication, visuals highlighting employees, video testimonials from co-opters and co-opted, and an in-house challenge rewarding the best ambassadors. These actions have boosted team motivation, commitment and ownership of the platform.
Exploit the full potential of co-optation and internal mobility
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